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Online Success News

Tips, Trends & Tactics to expand your business online

I Need More Revenue From My Website

You're not alone! Almost everyone agrees that more income - regardless of the source - is good.

When talking about online revenue, you have several ways to earn it.

Increase Offline Business

If you provide a service, like speaking or consulting, you want your website to send you more qualified leads. In that case, you two things:

  • more traffic to your site (qualified prospects, not just numbers of visitors) and
  • an effective action path that leads them to contact you.

Recommend Action: Sign up for a "Brain Dump Special" and let Dr. Jeanette Cates, Your Internet Strategist help you determine the fastest path to more business offline.

Increase Online Product Sales:

As with other online choices, there is no single "best" method to do this. It's really a combination of

More sales - Improve your close rate through more effective web copy. And create a more effective follow up with prospects so that they are more likely to become customers.

More repeat sales - One of the most overlooked resources for most businesses is their current client list. In fact, an existing customer is three times more likely to buy from you again than a new prospect. So treat your existing customers right! Build a great follow up process that resells them on the products they've purchased and leads them to the next sale. And be sure to put it on autopilot!

More referral sales - When you have a good product it's easy to recruit a sales force. Online we call them affiliates. The wonderful thing about affiliates is that they require no payment from you until they perform. This performance-based sales force is the ideal way to get more clients, without any up-front cost. The catch? You have to know how to build, train and support that sales force!

More backend sales - The profit is really on the backend - after the initial sale. That's why it's so important to build an effective follow up process. But you can't do it alone. You need products and services that fill your entire product funnel - even before you develop your own line of products. That's where affiliate marketing comes in. You need to learn to effectively sell other people's products - without losing the loyalty of your own clients.

Recommended Action: Each approach to increasing your sales involves different strategies. The fastest way to find the best combination for you is to request a "Brain Dump Special".

If you would rather do it yourself, look at How to Trouble Shoot Your Website.

Develop a New Stream of Income

Sometimes you want to develop a new stream of income in the form of a niche market, totally separate from your core business. Typically, these "online oil wells" are set up as autopilot income sites, pumping out profits for you month after month. While you use some of the same strategies to market these sites as you do your main site, there is a different process to researching and supporting these niches.

Recommend Action: Listen to the program on Online Oil Wells for a summary of the process, as well as resources to get you started.